Currently, many enterprises use static websites for website construction because static websites are conducive to search engine spiders crawling, search engine optimization, and improving website keyword ranking, thereby giving websites more opportunities for performance in search. The following is a summary of Guangzhou Mingruixundong's considerations for static page development on websites.
1. Determine the website theme
The website theme should be focused, so that website owners can focus more on specific fields and provide high-quality information. Overly dispersed themes can lead to a decrease in content quality, which is not conducive to search engine optimization.
2. Write high-quality title labels
Title tags are one of the important factors in search engine ranking, as search engines rank web pages based on their relevance and quality. Therefore, writing high-quality title tags is the key to building a static website.
3. Enrich website content
The website content should be rich and deep, and meet the user's search needs. This not only attracts more visitors, but also improves search engine rankings. When ranking pages, search engines consider not only information relevance, but also the reputation of the website, such as the quality and number of external links, and the Click-through rate of the page. Therefore, websites with rich content often rank higher.
4. Use links with Anchor text
Links to Anchor text must be relevant and concise to the target page. This allows visitors to clearly know the destination of the link. Clear Anchor text can facilitate the navigation of visitors, and also help search engine crawlers understand the whereabouts of links.
5. Adopting appropriate frame structures
Although some search engines do not support framework structures, some search engines such as Google and Altavista support image block linking. Therefore, when setting image links, appropriate framework structures should be used so that search engines can read such web pages. Try not to set imageMap links.
In a word, the construction of static websites needs to focus on theme concentration, high-quality title tags, rich and in-depth content, links with Anchor text and appropriate framework structure. In this way, the website can improve its ranking in search engines, gain more traffic and conversion.
Related Reading:
What conditions do high-end website construction need to meet?
How to build an official website for enterprises? Remember these few things!