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Mall direct sales system development is many suppliers or dealers selling products will think of a sales channel; Selling through platforms is another way of selling. Since there is a ready-made platform to use, why do enterprises still want to have a development platform of their own mall direct selling system?

Direct selling means that products do not need to be sold through traditional channels such as shopping malls and supermarkets, but are sold by suppliers or dealers themselves. In this sales mode, enterprises no longer enter the third-party platforms, thus reducing part of the entry fees and sales royalties, which reduces the operating costs.

Different from the traditional sales model, the process of direct selling is very simple, it can be said that from suppliers or dealers to consumers, is a step in place; But the traditional sales mode needs to go through the process of producer - general agent - provincial agent - district agent - distributor - consumer, the price of the product will be higher and higher, the protection time of the goods will be shorter;

After the development of the mall direct selling system, suppliers or dealers have their own online mall, which can directly communicate with consumers. To a certain extent, it is more conducive to solving the conflicts with consumers caused by product or service problems and reducing the time cost and communication cost.

At the same time, due to the information lag, in the traditional sales mode, the final supplier can get delayed and backward consumer demand information. After the producer produces the product, the product may no longer be suitable for consumers. However, the development platform of the direct selling system in the mall can accurately feedback the market demand by checking the consumer search records in the background during a specific period. And quickly produce products to solve the contradiction between production and demand;

Small and medium-sized enterprises need to spend a lot of manpower and financial resources to promote their new products, which increases a lot of operating costs invisibly. However, direct sales in the mall can be directly explained and updated by suppliers or dealers to introduce new products into the market, thus reducing the advertising cost of new product promotion and saving operating costs.

The traditional sales model goes through a multi-layer process to reach consumers, so it is easy to appear fake and shoddy products. However, the products in the direct selling mall are all issued by suppliers or dealers, which reduces the situation of mixed fish and fish. For consumers, the quality of goods is guaranteed.

The development of the direct selling system in the mall must conform to the development of The Times. Its appearance reduces the circulation link of products, satisfies the needs of enterprises to reduce operating costs, and maximizes the interests of consumers. Direct selling mall enables enterprises to develop their own consumer groups, retain customers through reasonable and legal means, and improve the re-purchase rate.